/
/
Jacquemus take over Versailles to once again cement their reputation as the masters of spectacle
boats_001
14th July 2023

Jacquemus take over Versailles to once again cement their reputation as the masters of spectacle

The fashion brand Jacquemus is known for its incredible runway shows (and who can forget those giant handbags driving around Paris), and the Fall 2023 reveal did not disappoint.

Taking over the Grand Canal at the Palace of Versailles, celebrity guests were paired and seated in rowing boats to take in the collection. And, while the show itself was a spectacle, the surprising boat pairings provided even more of an incentive to seek out what happened at this A-lister event than most celeb parties.

This incredibly tactical move from Jacquemus not only created another layer of coverage opportunities for the brand but continued to add to its playful, innovative nature. We can’t wait to see what they have up their sleeves for SS24.

cocktails
There's an outpouring of feelings for the world's first "Emotional Drinks Menu" which launched at Donovan's Bar
roblox
Roblox offers jobs for the future as part of an in-metaverse Career Centre
tinder
Old masters help singletons master the art of dating in quirky Tinder marketing campaign
fifa23
EA's addition of its first hijab-wearing player is a welcome step and an easy goal for the game

We use cookies

Cookies help us deliver the best experience on our website. By using our website, you agree to the use of cookies. Find out how we use cookies.