There’s been plenty of excitement around H&G Towers as we’ve been drifting off to sleep with Harry Styles and Calm.
Ex-One Directioner and bona fide global superstar teamed up with our #1 App For Mental Fitness client to bring his dreamy voice to Calm app users across the globe, sending us off to sleep with a 30-minute Sleep Story™ titled “Dream with Me”.
Sleep and meditation have played an essential part in the Watermelon Sugar singer’s life, so it has been a remarkable collaboration and follows on from previous special releases from voices including LeBron James, Laura Dern, Matthew McConaughey, Kelly Rowland, Lucy Liu.
And it’s fair to say our dreams of big coverage have turned into a reality with pieces landing all over the world.
We’ve lost count of the hundreds of pieces to date, from the likes of Mail Online, Evening Standard, Vogue, and numerous mentions on Radio One in the UK to the NY Post, LA Times, ABC News and too many for us to be able to keep up with across the pond with more pieces arriving as we speak.
A great haul, a busy couple of days and here’s to a good night’s sleep.