/
/
For our latest digital foray, team Sony has been tasked with delivering all of the content for the brand’s photography enthusiast community website across copy, imagery and film
russ_ellis_featured-crop
26th November 2018

For our latest digital foray, team Sony has been tasked with delivering all of the content for the brand’s photography enthusiast community website across copy, imagery and film

We’ve been continuing our journey in to the world of content creation over the last few months; this time helping Sony to launch their newest Europe-wide website: Alpha Universe.

Designed as a site for photography enthusiasts to learn from the very best – Sony’s Digital Imaging Ambassadors – the website first launched in July and since then we’ve been hard at work.

Each month we work as editors of the site – crafting the topics, choosing the ambassadors to highlight, handling all interviews and ensuring the end article is the perfect balance between informative, interesting, and – of course – lands the message for the Sony Alpha range.

The website was a huge success from the outset – gaining over 80,000 views in just the first month and just shy of 1.3 million page views since launch.

So successful was it that we were quickly brought on board to create video content alongside copy and imagery.

With a slightly different focus – how Sony kit is essential to helping our ambassadors stay on top of their game – each month we create a mini-documentary bringing the camera kit to life.

The first two films are now live, focusing on road cycling photographer Russ Ellis and MotoGP snapper Alejandro Ceresuela.

The first has had 421K views and over 100 shares since going live three weeks ago, whilst the latest has been live just a few days and already raked in an impressive 134K views.

Engagement with content continues to go from strength to strength, with Sony dubbing the website their “most successful launch in over ten years”. Long may it continue!

 

o2crafty
To get people talking about scams and scammers we made O2 "Crafty Beers" to get people to open up about the subject of fraud
uberballoon_
We’ve been helping Uber to take to the skies this week with the global launch of Uber Balloon
houseofsunny
Just in time for LFW the team helped Airbnb launch a night hosted by fash-pack favourites House of Sunny
dreamhouse-1
As Barbie-mania takes over the world we've been working with sidekick Ken to list the Dreamhouse on Airbnb …

We use cookies

Cookies help us deliver the best experience on our website. By using our website, you agree to the use of cookies. Find out how we use cookies.