We’re over the moon in Hope&Glory as Honda’s ASIMO has joined us
9th June 2013

We’re over the moon in Hope&Glory as Honda’s ASIMO has joined us

Honda’s ASIMO is, quite simply, the world’s most advanced humanoid robot.

And Hope&Glory’s latest client. Yes indeed, we are now personal publicists to Asimo himself.

Or to put all of that more accurately, we have a brand new client and they are one of the biggest brands in the world. Yes ladies and gentlemen, Honda has joined our client list.

To say we’re delighted is, of course, a dramatic understatement.

The pan-European brief from Honda Motor Europe will see us supporting their humanoid robotics programme (ASIMO), CSR and also European Motor Sport, including the Intercontinental Rally Challenge.

Work starts straight away, so watch this space for updates on all things robotics, racing and rallying from the all-new Honda Motor Europe team.

For those not familiar with ASIMO, here’s some work done by Adrian to promote the little fella from his previous life …

It's been another fantastic year in Hope&Glory so it seems a good time to look back at our best bits and relive some of the highlights ...
Another week, another batch of awards noms as we picked-up seven trophies (including the Grand Prix) at The Drum PR Awards 2023
On our first outing we nabbed four wins and a Grand Prix at the EPICA Awards - the only show judged by journalists rather than marketers
Team Hope&Glory just bagged Campaign of the Year at the PRCA Awards - our second "best in show" in a row

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