Virgin Trains pulls into H&G as we’ve just picked up their consumer brand work
1st July 2014

Virgin Trains pulls into H&G as we’ve just picked up their consumer brand work

Finally the rather wondrous news broke today that we’ve been appointed by the lovely people at Virgin Trains to work on all their consumer brand campaigns activity.

We’re their first consumer PR agency and are relishing the task – as there is an immense amount there to get our teeth stuck into.

Ours is a brief for a three-year programme supporting all areas of the proactive consumer press office:  Virgin Trains’ travel and lifestyle media programme, local initiatives in the various regions they serve, as well as contributing to the corporate-to-consumer communications and sustainability activities. Alongside press office activity, we will also be creating campaigns to leverage strategic partnerships and marketing activities.

It’s a wondrous brief and has a healthy dose of all our favourite PR opportunities.

You can read more about it on PR Week, The Drum or Gorkana News if you fancy!

It's been another fantastic year in Hope&Glory so it seems a good time to look back at our best bits and relive some of the highlights ...
Another week, another batch of awards noms as we picked-up seven trophies (including the Grand Prix) at The Drum PR Awards 2023
On our first outing we nabbed four wins and a Grand Prix at the EPICA Awards - the only show judged by journalists rather than marketers
Team Hope&Glory just bagged Campaign of the Year at the PRCA Awards - our second "best in show" in a row

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