We’ve been appointed by the utterly lovely people at Turner Broadcasting to work on a brand-spanking new channel, the launch of which we’re now plotting together.
There’s more about the whole shebang here if you’re especially interested.
truTV, ladies and gentlemen, will be Turner’s first foray into free-to-air telly and will include some top quality shows including Container Wars (amazing), Red Neck Island (incredible), Fear Factor (awesome) and a host of other larger-than-life shows and characters.
It is, in essence, a PR dream, with bags and bags of room for creative thinking.
Just the sort of brief we love.
The top and bottom is that we will be bringing to bear a programme of event-led, stunt-ridden and hard-working publicity for the newest addition to the Turner family.
Expect comedy, high jinx and a dash of all-American goodness brought to British shores as we kick off our campaign.
More news as it breaks … in the meantime we will bask gently in the warm glow of successful pitching.