Alex Royce

Senior Account Director

Alex joined Hope&Glory in 2015, bringing with him a wealth of experience in sports PR and sponsorship. Since then he’s worked across all our sport and fitness accounts, including adidas, Guinness Six Nations, Virgin Active, Red Bull and AMEX’s sponsorship of Wimbledon.

Aside from the world of sport, Alex also works across our extensive drinks portfolio including The Macallan and The Famous Grouse. Outside of work you can find him supporting his beloved Aston Villa and claiming he can smell stone fruits in every whisky he tries.