Quite apart from a vague client connection, this just really appealed to us

The O2 ad theme – Little Boxes – looks set to become something of a hit.

So I thought that this take on it – with cardboard instruments used to re-make the track – was a really cute way of promoting it through social media. Whether it takes off or not remains to be seen (though this will no doubt add a couple of views … O2 folk if you’re reading, we’re doing our bit!).

But either way it’s a lovely little tune and this is a cracking way of bringing it to life through social media (that will no doubt appeal to the hipsters out there who’re into Walk Off The Earth, themselves something of a social media creation) …