Properly chuffed to announce that we’re up for no fewer than thirteen PRCA Awards this year. Amongst those we’re up for Best Large Agency – an award we’ve held for the last two years on the bounce (which makes it all the more unlikely that we’ll retain it again of course).
Elsewhere, demonstrating once again that we’re no one-trick ponies, we’re up for twelve awards across six different campaigns for six different clients.
The Chelsea FC Women campaign that saw us rename Stamford Bridge as “Sam-ford Bridge” in honour of Sam Kerr renewing her contract with the Club is up for Best Media Relations which is a tremendous accolade for one of our favourite campaigns of the year.
The FA “First Time Fans” is up for Best Social Media Campaign. The team captured the reactions of fans who had never been to a football match and experienced Wembley for the first time at the same point that Thomas Tuchel took to the pitch for the first time himself. It went on to rack-up over 9 million views.
Our work with Greggs – teaming-up with Nigella for the brand’s first Christmas campaign conceived and delivered by our merry band – is up for Best Media Relations and is also in with a shout for Best Consumer Campaign.
Meantime our work alongside adam&eveDDB is up for Best Not for Profit, Best PR Event, Best Media Relations and Best Health & Wellbeing and saw us create an installation representing the young people who died by suicide over the past decade in a bid to create a national conversation about a topic that remains taboo in many places.
Campaigns with Uber on their Go Anywhere Platform (p for Best Transport Campaign and Best International Campaign) saw us highlight the sheer range of options now available on Uber – from rides to bikes, trains, planes, hire cars and scooters. We set up yacht bookings in Ibiza, safari outings in South Africa, invented Uber Bubbles to get you around Champagne, enabled Sea Plane charters in Scotland and Balloon Rides in Turkiye.
And finally, our work with Elvie’s “Boob Tube” campaign is also in the running. We worked with a train carriage of breastfeeding mums to bust some taboos and call on spaces in public for mothers. It’s up for Best Consumer Campaign and Best Consumer Tech Campaign.
