Harry Kanine, Grrr-ruff Southgate … and any number of puns abounded as we helped relieve the stress of watching England

We’ve kicked-off (sorry) our work with premium, natural pet food brand, Freshpet.

Massive in the US, we’re helping them to bring their unique approach to the UK.

And so it was that we found ourselves creating what you might call World Pup Football.

The coverage has been awesome with pieces across METRO, The Guardian and Daily Mail.

Then things took a turn for the strange as the story was picked up by the lovely people at Reuters and from there found its way to Newsweek, SBS, the Washington Post, New York Times and a host of other international media.

Early results are in and we’re-over-the-moon to find that the metrics are spot-on – over 100,000 views and healthy engagement with the little fellas.

Oh, if you’re feeling stressed over the weekend and need some puppy-based relief, try this teaser …